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CTM Blog

Videos
Release Notes, Product Release Updates
Global Automation, Live Transcriptions, and SMS Routing | CTM’s Latest & Greatest Q3 2022
CTM’s Latest & Greatest Q3 2022 Release Notes Over the past few months our product and engineering teams have been…
by Frances Miller
Smart Route Podcast
Your Top Influencer Marketing Questions Answered
Today, influencer marketing can work for any industry–including B2Bs–when planned and executed correctly. Hear from expert influencer marketer Cait Weingartner as she uncovers strategies for influencer marketing campaigns and shares her experience leading creative strategy for 200+ influencer-centric campaigns for clients like Meta, QuickBooks, Target, L’Oreal and Converse.
by CallTrackingMetrics
Smart Route Podcast
TikTok Marketing 101 for B2B
Join our conversation with TikTok influencer Austin Armstrong to learn his top three content strategies B2B companies can use to grow on TikTok. Listen in as he guides you through the marketing metrics–and budget!– that matter on today’s fastest-growing media platform.
by CallTrackingMetrics
Smart Route Podcast
Google | The Evolution of Search with Automation
Google’s machine learning has come a long way. Learn how leveraging automated bidding, broad match keywords, and smarter lead generation strategies can drive business outcomes by reducing complexity so you can reach the right customers at the right time with Google search ads.
by CallTrackingMetrics
Smart Route Podcast
Becoming Values-Driven: Br8kthru’s Fine Dining Approach to Their Agency Model
What would happen if you treated your customers the way Michelin Star restaurants do? Find out from the award-winning agency that does in our newest episode of Smart Route.
by CallTrackingMetrics
Release Notes, Product Release Updates
SAML, Agent Scripts, HubSpot Routing | CTM’s Latest & Greatest Q2 2022
We are dedicated to ensuring that you are up-to-date and informed about the additions to our software that will positively impact you, your business, and your bottom line.
by CallTrackingMetrics
Smart Route Podcast
Expand Your Audience Reach with Audio Ads
Today’s average American sees between 6,000 and 10,000 ads a day. So how can your target audience possibly remember your campaign? Audio advertising. Join Eric Yang of AudioGo and host Courtney Tyson to learn how audio marketing can make you 220% more memorable than a TV ad.
by CallTrackingMetrics
Smart Route Podcast
Goodbye SEO! Rank and Convert Everywhere with DMO
SEO is officially outdated. Market better and drive long-term brand success with Digital Media Optimization (DMO), a new, holistic method to appear and rank in search results on every platform. Learn from Myrna Daramy, DMO Expert and entrepreneur, as she guides us through a strategy-first approach to content that prioritizes accessibility, develops your “digital home,” and achieves conversions across platforms.
by CallTrackingMetrics
Smart Route Podcast
Scaling Your Business: Transitioning from a Startup to Growth Company
When Laure and Todd Fisher first began CTM, they never imagined they would transition their business from a home-based startup to a $30 million dollar growth company with over 70 employees in just 10 years, without investors. But they did, and now have some practical takeaways for other businesses on the cusp of a similar transition.
by CallTrackingMetrics