Categories

CTM Blog

Resources
Team Performance, Guides
The Secret to Scoring for Sales and Marketing Success
Explore how and why lead and conversion scoring can make an impact across your organization, for any team and role.
by Chris Todd
Team Performance, Lead Management, Guides
The Ultimate Guide to Driving Success in Your Contact Center
Explore the tools managers can use to increase contact center agent productivity, and in turn, improve customer experience.
by Chris Todd
Analytics, Guides
A Marketer’s Guide: Build Amazing Dashboards with Looker Studio
Explore how Google Data Studio gives marketers the tools to consolidate reporting across platforms and start visualizing your data.
by Chris Todd
Case Studies
How CallTrackingMetrics Supports This Agency’s Closed-Loop Marketing Efforts
How Coalmarch leverages CTM to help quantify ad spend and determine which channels are driving revenue for their home services clients.
by CallTrackingMetrics
Strategy, Guides
Uncovering Hidden Revenue without Increasing Spend
The digital advertiser's guide to strategies and tactics to take your campaigns to the next level without breaking the bank.
by Chris Todd
Communications, Guides
Build Your Omnichannel Communications Strategy
Discover the benefits and challenges of adopting an omnichannel communications strategy and the power of unifying messaging to create a seamless customer experience.
by CallTrackingMetrics
Case Studies
How CTM Clients are Successfully Navigating COVID-19
With centralized resource hubs, enhanced communications, and more, see how other businesses are handling the challenges presented by COVID-19.
by Holly Mallos
Guides
Cutting Edge Communications for the Home Services Industry
Discover the essential challenges home service providers face and how CallTrackingMetrics can help you innovate in a competitive market.
by Erika Rollins
Strategy, Case Studies
How Captain Dave’s Dolphin Safari Uses CallTrackingMetrics to Refine Their Ad Spend and Empower Their Agents
Before CTM, this popular tour company relied on asking customers on the phone how they found out about their business.
by CallTrackingMetrics