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AIthority Article: It’s Time to Give Your Lead Generation Strategy a Makeover: Here’s How
The best lead generation plans take the time to plan strategies, tactics, and execution to maximize results.
Advertising Week Article: A Beginner’s Guide: The Best Paid Advertising Channels to Prioritize in 2022
Marketers continue to adjust to the economic impact of the global pandemic. It's important to know where to focus strategic advertising investments.
Sales and Marketing Management Article: How Marketing Attribution Plays a New Role in the Age of Privacy
Using third-party data is no longer an option for marketers. Marketing attribution can help to create personalized, meaningful customer interactions and engagement.
Customer Think Article: Transforming the Traditional Sales Funnel to the Flywheel
The traditional sales funnel isn't as effective as it once was. Now is the time for many companies to shift to the flywheel.
Business 2 Community Article: Spam Calls – Important Things You Need to Know
Dealing with spam or robocalls can cost valuable time and resources for businesses, especially for customer service and sales teams that manage phone calls.
Sales and Marketing Management Article: 5 Trends for Marketers from Marketers
Isabelle Papoulias, CMO of sales enablement solution provider Mediafly, asked five peers to pinpoint important aspects of B2B marketing in an increasingly digital world.
CallTrackingMetrics Announces Second-Annual 2021 Launchpad Virtual Summit
The Launchpad Summit returns in 2021 with new insights and tactics from industry leaders WASHINGTON, D.C. – September 14, 2021…
CallTrackingMetrics Relocating to I-97 Business Park with Intentions to Triple Workforce in Three Years
BALTIMORE, MD (July 21, 2021) CallTrackingMetrics, a leading conversation intelligence technology provider, has signed a lease with St. John Properties,…
CTM Ranks Among Highest-Scoring Businesses on Inc. Magazine’s Annual List of Best Workplaces for 2021
CallTrackingMetrics was also voted the best medium-sized workplace in the state of Maryland.